Wednesday, August 08, 2007

Ambank and the greedy Chinaman

Seeing this Ambank ad today made me wonder what message the bank is trying to convey. Called the Mad Gold Rush 2, it portrays a chinaman in a manchu costume looking greedily at bars of gold. In the background hover a martial arts exponent and what appears to be a virtuous malay princess in a dance move.

Is this supposed to be like a scene from pirates of the carribbean? Or is Ambank trying to tell readers this promotion is meant for you greedy chinamen out there? Can someone enlighten me or is the bank just being downright racist about its stereotypes?

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